For the first time women in Khyber Pakhtunkhwa province in North West Pakistan will be asked about their media consumption habits in a programme designed to make local media more relevant to them and enhance their political participation. The programme, focussed mainly on broadcasting, is training women citizen journalists in production and journalists with Tribal News Network (TNN) to produce content tailored to a female audience.
Khyber Pakhtunkhwa province, Pakistan
Institute for Foreign Cultural Relations
Tribal News Network (TNN)
Audience research; Gender, inclusive reporting; Media management; Media capacity building;